About — SEO/AEO Masters
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About Us

The rare combination that changes everything

We are not a typical digital marketing agency. We are a growth consultancy built on the intersection of financial intelligence and AI-powered marketing — a combination that delivers results most agencies simply cannot.

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Peninah Murimi

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Finance + Marketing A rare combination

Peninah Murimi

Founder & Lead Growth Strategist · SEO/AEO Masters

I built SEO/AEO Masters because I kept seeing the same problem: businesses were either invisible online or spending money on marketing they couldn't measure. Most agencies could run campaigns. Most accountants could read numbers. Almost nobody could do both — and connect them.

My background spans finance and accounting — including grant management and financial reporting for international development organisations — and digital marketing, where I've trained hundreds of professionals through programmes including Generation Kenya and GPK Digital Marketing.

That combination is not an accident. It's the foundation of everything we do at SEO/AEO Masters. Every campaign we run is measured like a financial investment. Every website we build is designed to generate returns. Every SEO strategy we develop is tied to real business outcomes — not just traffic numbers.

Based in Nairobi, I work with SMEs, NGOs, startups, and professional service firms across Kenya and internationally — helping them get found on Google, ChatGPT, Gemini, and every AI tool their customers are using right now.

Finance & Accounting SEO & AEO Strategy Google Ads WordPress Development AI Automation (Make.com) Digital Marketing Training Grant Management Marketing Analytics
What Makes Us Different

Built different. By design.

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Finance-trained marketing brain

We connect every campaign to your P&L. You'll always know exactly what your marketing investment is returning — in real money, not just clicks.

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AI-first from day one

We optimise for Google and for ChatGPT, Gemini, and Perplexity. Your business gets found wherever your customers are asking questions — today and tomorrow.

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Built for Kenya's market

We understand how Kenyan customers search, what they trust, and what drives them to buy. Not just global best practice — local insight applied globally.

Automation that scales

Through EngageFlow AI powered by Make.com, we build AI agents that work 24/7 — capturing leads, following up on WhatsApp, and publishing content automatically.

The Journey

From finance to digital growth

Foundation

Finance & Accounting Career

Built a strong foundation in financial management, grant reporting, and business analytics — learning how numbers tell the story of a business.

Growth

Digital Marketing & Training

Transitioned into digital marketing, training hundreds of professionals through Generation Kenya and GPK Digital Marketing on SEO, social media, and online growth.

Innovation

eDigital Brands & Graphic Design

Expanded into brand identity and creative services — developing the visual communication skills that now inform every client website and campaign we build.

Today

SEO/AEO Masters

Combining everything — finance intelligence, digital marketing expertise, AI automation, and web development — into one integrated growth consultancy for ambitious businesses.

From Invisible to Inevitable Business Growth

That's not just our tagline — it's the outcome we deliver for every client we work with. Let's talk about your business.

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